Maybe it’s because he’s been around so long, but Santa Claus rarely gets his due as a pioneering thought leader.

We made it! Well, to be precise, we’ve almost made it to the end of 2020 – a year that has presented a boatload of challenges and stresses that seemed unimaginable at this time last year.

2020 will soon be in the rearview mirror. Good riddance, right? But not so fast. There are plenty of lessons from 2020 that can serve you well in the year ahead.

Thanksgiving is likely the most resilient of holidays. While it surely looks and feels different this year, its core message never wavers.

Here are five things you can be doing now to help your organization get a leg up on getting its story told during this most-uncommon holiday season.

Here are four tactics that will help your post-election pitch hit the mark.

Why journalism ethics matter to communications professionals.

Here's a True/False test that can help you navigate some common situations that crop up for organizations that deal with the media.

A cautionary tale from the Heartland.

The most effective communications focuses on clearly articulating the purpose behind what you do.

Good storytelling helps you connect with your audience.

Is your organization reinforcing racial and social inequities or working to dismantle them?

Look no farther than the iconic magazine to unearth fresh thought leadership angles.

Here are tips for improving your chances of earning valuable coverage between now and November.

5 ways to win with your op-ed even if it’s not published.

Before you make that pitch, is it actually ready for media scrutiny?

How to inject humor and personality into even the most mundane communications.

How to develop a crisis communications protocol.

Here's six ways to rethink your press release.

Practical insights on talking about equity, media relations, and more.